Carlos Higuera — 哥倫比亞

「在我看來，優秀的包裝設計必須給消費者有視覺的衝擊。完整資訊及人們理解資訊的方式就取決於這個第一印象。實際上，若是必須購買一件新產品，我總是選擇商標或是包裝設計最漂亮的。我想，如果一個品牌肯花大價錢購買優秀的設計，那麼其產品也必定是好產品。」

Carlos is a graphic designer and illustrator from Colombia. He has worked as an art director and designer – illustrating for magazines and exhibitions across fifferent countries. At the moment, Carlos is focused on children's books. Many of them are written and illustrated by himself.